About Us
UniversityParent.com is the #1 college resource guide for millions of parents at over 200 institutions around the nation. We help college parents find out information that they can't live without - everything from when tuition is due to the closest bank to campus.
Our partners enjoy working with us because we're honest, we believe in what we do, and most importantly, we’re easy to work with.
What drives our decision making? Our core values.
We:
- Thrill the customer
- Foster a fun, imaginative and positive environment.
- Commit to socially responsible behavior in the way we treat each other, our partners, and the earth.
- Passionately innovate with purpose. We will get better at what we do everyday - and we will consistently deliver value to our partners and employees.
- Work hard, and play hard.
Why do we exist? Because being a college parent is not easy. Parents strive to be helpful and supportive of their student without being too overbearing or too distant. We empower college parents with the information they need to build healthy relationships with their student.
How we do it? We work directly with schools and local community businesses to make helpful, fun, and easy-to-use resources specifically for college parents. Studies show that parent engagement leads to student success. One of the best ways parents can help their student is by leading students to available resources on campus and in the local community. With our products, we make this process easier for families, and for schools through our products. Want to partner with us? Click here.
How do we make money? We help thousands of local and national advertisers effectively reach college parents in print and online. Advertisers pay to participate in our publications.
College students rely on their parents for money, advice and friendship.
- Nearly 80 percent of students speak to their parents more than a few times per week
- 61 percent report openly discussing spending with their parents.
With mom and dad playing such a big role, marketers should make sure parents are part of their college marketing plan. University Parent makes this possible. Do you want to reach parents through our network? Click here.
Join Our Team - UPM is not just a job and a paycheck for its employees, but a place to grow personally and professionally. Employees are supported, challenged, part of a team, and they make money by maximizing their core strengths. Most importantly, their input is valued. They create long-term relationships with our partners by consistently delivering value. Every employee is a critical part of University Parent. Want to join our team? Click here to email your resume to us.
Thank you for your interest in University Parent Media! We sincerely appreciate your support. If you’d like to send us feedback, just click the Feedback button.
