University Parent National Media Kit: The Best Way to Reach College Parents
Download the University Parent National Media Kit.
Overview
University Parent Media (UPM) is the definitive source of information for the college parent audience.
College students rely on their parents for money, advice and friendship. Nearly 80 percent of students speak to their parents more than a few times per week, and 61 percent report openly discussing spending with their parents. With mom and dad playing such a big role, marketers should make sure parents are part of their college marketing plan.
- Annual Print Circulation: 1,000,000
- Annual Online Traffic: 500,000 unique visitors
- Distributed by over 200 Colleges and Universities
- 3+ Readers Per Copy
- Directly Distributed to Parents through the Admissions Office, Orientation Office, and Office of Parent Relations at Special Events such as Back-to-School and Parents' Weekend
About
University Parent Guides are the size of a DVD case, convenient to carry, and referenced by parents and families throughout the year.
- View the Print version of the Purdue University Parent Guide
- Click to view the Purdue Parent Guide Website
Rates
| Ad Size | 1 Guide |
|---|---|
| 1/4 Horizontal | $650 |
| 1/4 Vertical | $940 |
| 1/2 Page Horizontal | $1150 |
| 1/2 Page Vertical | $1,475 |
| Full Page | $2,000 |
| Two Page | $4,000 |
Package Includes:
- Print ad in all print publications
- Featured Online listing on all online parent guides
Ad Specifications
Editions and Artwork Deadlines
View Upcoming University Parent Print Publications
Contact
Reserve Your Space Today!
Call Scott Griesser:
(866) 721-1357
Or send an email scott@universityparent.com
